Aequel Web 2.0

Simpler, Smarter, and Built for You

At Aequel, we’ve always believed in doing things differently. From the moment we created the world’s first multiplayer air hockey game, our goal has been to inspire, connect, and make an impact. But as we grew, we realized something important: the experience of discovering Aequel and everything we offer wasn’t as seamless as it could be.

That’s why we created Aequel Web 2.0.

Think of Aequel like a machine with many moving parts. There’s the innovation of our games, the purpose behind our mission, and the excitement of our merch collections. Each piece is vital, but without the right framework, they can feel disconnected. With Web 2.0, we’ve rebuilt the framework to simplify and amplify every part of your Aequel experience.

Why We Redesigned

If you’ve ever walked into a messy room, you know how overwhelming it can feel. There’s no clear direction, no sense of what matters most. That’s what we wanted to fix with Web 2.0.

Our old site had everything: our story, our games, our merch. But it wasn’t clear how they all connected—or how they connected back to you. With Web 2.0, we’ve stripped away the clutter to focus on what matters most: who we are, what we do, and how you can be part of it.

Here’s the vision behind the redesign:

• Clarity Over Complexity: We want you to understand, at a glance, what Aequel stands for: a purpose-driven company where innovation meets impact.

• Seamless Connections: Every part of Aequel—games, merch, and mission—is now connected under one clear, cohesive experience.

• Future-Ready: Web 2.0 isn’t just an update; it’s the foundation for everything we’re building next, from new games to expanded giving initiatives.

What’s New in Web 2.0?

1. Simplified Navigation

Imagine a bridge that connects all the best parts of Aequel. That’s what our new navigation does. Whether you want to play Flong, explore our merch, or learn about our mission, it’s now easier than ever to find exactly what you’re looking for.

2. Integrated Merch Store

We’re excited to announce that our merch is now fully integrated with Shopify. Not only does this make the shopping experience smoother, but it also connects directly to Flong. Our merch isn’t just clothing; it’s part of the game. With items tied to in-game cosmetics and features, the connection between what you wear and how you play has never been stronger.

3. Blog and Changelog

We know how important it is to stay connected. That’s why we’ve added a Blog and Changelog to Web 2.0.

• The Blog is your window into Aequel’s journey—stories of innovation, updates on our mission, and insights into the future of gaming.

• The Changelog keeps you updated on the latest features, fixes, and improvements, so you’re always in the loop.

The Vision Behind the Features

Every feature in Web 2.0 is designed with a simple idea in mind: making the complex feel effortless.

For example, integrating our merch with Flong wasn’t just about making it easier to shop—it was about creating a deeper connection between what you wear and how you play. Think of it like an airline rewards program: your purchases unlock benefits that enhance your experience, whether in-game or in the real world.

The Blog and Changelog aren’t just additions; they’re a reflection of our commitment to transparency and connection. We want you to feel like part of the Aequel journey, because your ideas, feedback, and creativity are what make this movement possible.

What’s Next for Aequel?

Web 2.0 is just the beginning. With this new foundation, we’re ready to expand the Aequel universe in ways we’ve only dreamed of. Here’s a glimpse of what’s coming:

• New Game Modes: Flong is evolving with exciting new modes, from strategy-driven challenges to fast-paced chaos.

• Expanded Giving Initiatives: Our mission to create impact is growing, with new partnerships and causes on the horizon.

• A Larger Multiverse: Fusion, the engine behind Flong, will connect even more games, allowing you to carry your assets and progress across an ever-expanding ecosystem.

Help Us Build the Future

Web 2.0 isn’t just about what we’ve created—it’s about what we can create together. We’d love your feedback, ideas, and even your wildest dreams for what Aequel could be. Whether it’s a new feature for Flong, a bold merch concept, or a way to amplify our mission, we want to hear from you.